Our process of strategic development has consistently helped guide brand teams through a structured, but collaborative decision-making framework.

Using a variety of discussion generating exercises and digital tools, our workshops take cross-functional teams through building a detailed SWOT; assessing the major challenges on the horizon; and developing the strategies and tactics to position the brand for both short and long-term success. We take care of all aspects of workshop development, execution, and delivery of final outputs, to minimize impact on our client’s day-to-day work and focus them entirely on valuable discussion.

We recognize that every business will have unique challenges, so our process is modular and can be adapted to align more closely with your needs. To tie it all together, final outputs can be consolidated and managed long-term with our proprietary app to keep the group on track after the planning workshops have been completed.

Examples of strategy development offerings:

  • Department and corporate plans
  • Brand and portfolio plans
  • SWOT analysis
  • Key issues/driver development
  • Strategy and tactics workshop


Need advisors focused exclusively on the life sciences industry?

We can help you address strategic, tactical and operational concerns to increase value across your entire product life cycle.